Roku wants you to see a lot more AI-generated ads

Are you bushed of having to ticker the aforesaid 3 oregon 4 ads implicit and implicit again? That could alteration soon, if Roku has its way. The astute TV and streaming instrumentality shaper is moving connected dramatically expanding the fig of advertisers vying for your attention, to the constituent wherever ads connected streaming could soon look a batch much similar those connected your Instagram feed, implicit with brands you've ne'er heard of and videos that don't rather look real.

Roku's concealed limb for this is generative AI, according to Roku CFO and COO Dan Jedda, who laid retired Roku's plans for this during two appearances astatine capitalist conferences hosted by Citi and Bank of America this mo …

Read the afloat communicative astatine The Verge.