Yelp is creating its own AI videos about restaurants

Yelp is going to usage AI to stitch unneurotic user-posted contented astir restaurants, food, and nightlife businesses to marque abbreviated videos astir those businesses. The institution initially started investigating the AI-stitched videos last year, but they’re present disposable nationwide connected the iOS app’s TikTok-like vertically scrolling location feed.

Business operators can’t presently spot the videos that are generated for users, and Yelp users besides can’t presently opt retired of having their photos oregon videos amusement up successful Yelp’s AI-stitched videos. Yelp relies connected aggregate generative AI tools to make the finished product, arsenic OpenAI LLMs constitute the substance descriptions and narrator’s script, enactment unneurotic communicative topics, and proofread, portion ElevenLabs is utilized to make the narrator’s dependable and Amazon Transcribe creates the synchronized on-screen captions.

You tin get an thought of what they’re similar successful the beneath video shared by Yelp. The vertical video blends unneurotic videos and images with an AI-generated voiceover and AI-generated captions to speech astir things similar the restaurant’s food, cocktails, and ambiance. 

Yelp wants to marque “as galore videos arsenic possible,” Yelp CPO Craig Saldanha tells The Verge, but volition lone marque them if a edifice has capable reviews, photos, and videos to archer a compelling story. Yelp relies connected personalized signals to find erstwhile to really amusement the videos to you. The videos themselves are not personalized, adjacent though they are yet refreshed — determination is lone 1 progressive AI-stitched video astir a azygous concern unrecorded astatine a time, according to Saldanha. If a idiosyncratic oregon a concern feels that an AI-stitched video is inaccurate oregon offensive, Saldanha says they tin study it by tapping the 3 dots successful the apical close country of the video. Yelp does periodic audits “at scale” arsenic well.

The AI-stitched videos travel different AI-focused features from Yelp, similar review summaries and review filters.