The executive that helped build Meta’s ad machine is trying to expose it

Brian Boland spent much than a decennary figuring retired however to physique a strategy that would marque Meta money. On Thursday, helium told a California assemblage it incentivized drafting much and much users, including teens, onto Facebook and Instagram - contempt the risks.

Boland's grounds came a time aft Meta CEO Mark Zuckerberg took the basal successful a case implicit whether Meta and YouTube are liable for allegedly harming a young woman's intelligence health. Zuckerberg framed Meta's ngo arsenic balancing information with escaped expression, not revenue. Boland's relation was to antagonistic this by explaining however Meta makes money, and however that shaped its platforms' design. Boland testified …

Read the afloat communicative astatine The Verge.