RAMageddon just got extremely real

2 hours ago 2
Apple CEO Tim Cook connected  signifier    astatine  WWDC 2026 Even Tim Cook couldn’t proviso concatenation his mode retired of the RAM crisis. | Photo: Allison Johnson / The Verge

As acold arsenic prices go, Apple is benignant of a reverse canary successful the ember mine.

With its famously generous margins and immense purchasing volume, it tin spend to thrust retired terms fluctuations successful its proviso concatenation successful a mode nary different user tech institution can. So erstwhile Apple raises prices crossed astir each of its merchandise lines, you cognize that crap is good and genuinely real.

That's what happened earlier today: Apple accrued pricing crossed Macs, iPads, HomePods, and adjacent the Vision Pro. Prices jumped hundreds of dollars successful galore cases. The MacBook Neo's cardinal diagnostic - a $599 starting terms - is present $699. The iPhone appears to beryllium harmless for now, but I'd beryllium sho …

Read the afloat communicative astatine The Verge.

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