Netflix will air traditional TV channels inside its app in France

Starting successful summertime 2026, Netflix subscribers successful France volition beryllium capable to ticker commercially broadcast TV contented “without ever having to permission the service.” The streaming elephantine has announced a organisation woody with French media institution TF1 Group to marque TF1’s free-to-air unrecorded TV channels and on-demand TF1 Plus streaming contented disposable to French Netflix users arsenic portion of their existing subscription plan.

“This is simply a first-of-its-kind concern that plays to our strengths of giving audiences the champion amusement alongside the champion find experience,” Netflix CEO Greg Peters said successful a statement. “By teaming up with France’s starring broadcaster we volition supply French consumers with adjacent much reasons to travel to Netflix each time and to enactment with america for each their entertainment.”

The carriage woody volition alteration French Netflix subscribers to ticker large unrecorded sports matches, scripted dramas similar Broceliande and Erica, soap operas specified arsenic Demain nous appartient, and unscripted shows similar The Voice. Financial details were not disclosed, but for Netflix, this woody whitethorn besides lend towards a ineligible request to invest a information of its French revenue into French-language content. Netflix started experimenting with a linear-style TV diagnostic successful France successful 2020 called “Direct” that broadcast a programmed docket of shows, but the TF1 concern is the archetypal woody to big channels from a third-party network.

The concern could beryllium compared to Netflix being granted the output for CBS successful the US, oregon ITV successful the UK. It’s important due to the fact that the TF1 web holds astir 24 percent of the French linear TV marketplace — higher than the home US marketplace stock for NBC, CBS, ABC, oregon Fox. 

As much consumers power from accepted TV to streaming on-demand content, the Netflix TF1 concern could pave the mode for akin deals to assistance struggling networks bolster their audiences by piggybacking disconnected the precise streaming services that viewers are jumping to. 

In the announcement, TF1 Group CEO Rodolphe Belmer said, “as viewing habits displacement toward on-demand depletion and assemblage fragmentation increases, this unprecedented confederation volition alteration our premium contented to scope unparalleled audiences and unlock caller scope for advertisers wrong an ecosystem that perfectly complements our TF1 Plus platform.”