Motorola’s new watch and earbuds are a case study in deja vu

That’s not an Apple Watch — it’s the Moto Watch Fit.

Phones aren't the lone gadgets that Motorola is announcing today. But whereas the caller Razr foldables evoke a consciousness of nostalgia, its latest smartwatch and earbuds summon a almighty feeling of déjà vu. Handling the caller Moto Watch Fit and Moto Buds Loop, it's similar I'm looking astatine Motorola-flavored clones of the Apple Watch and the Bose Ultra Open. And wouldn't you cognize it, the placard adjacent the Buds Loop demo models conveniently says "Sound by Bose."

I mean, conscionable look astatine the Moto Watch Fit adjacent to my Apple Watch Series 10. Motorola isn't the archetypal smartwatch shaper to transcript Apple's plan connection - spot Samsung's 2024 Galaxy Watch lineup - but it is disappointing erstwhile you see the OG Moto 360. With a stylish circular face, it was 1 of the standout smartwatches successful the aboriginal days of Android Wear. This caller Moto Watch Fit is technically the archetypal Motorola-made smartwatch successful astir a decennary (the disappointing 2019 Moto 360 was really made by a weird institution called eBuyNow), but it's hard to find Motorola's DNA here.

On paper, there's thing wrong with the Moto Watch Fit. It's conscionable a small boring. It has each the components of a basal fittingness tracker. There's a 1.9-inch OLED displa …

Read the afloat communicative astatine The Verge.