Leica can now style your iPhone photos to mimic a pro photographer

The Greg Williams preset is the 16th photograph filter to travel to Leica’s Lux app. | Image: Leica Camera

Leica is bringing a caller benignant of filter effect called “Artist Looks” to its Lux camera app for iPhones, with the archetypal 1 adjusting your photos to resemble  the benignant and assemblage of enactment of personage lensman Greg Williams. 

Artist Looks, similar the different colour and black-and-white looks successful Leica’s app, are fundamentally one-click filter presets for casual photograph editing. It’s the archetypal clip Leica Camera has collaborated with a pro connected looks designed to mimic their idiosyncratic aesthetic. In Williams’s case, his Artist Look is lightly inspired by Kodak Tri-X film, converting your colour photos to achromatic and achromatic — with the achromatic constituent shifted a interaction to marque the whites somewhat off-white and yielding a much vintage warm-tone feel.

The Leica Lux app update mentation 1.7 on the iOS App Store volition connection the Greg Williams look for Lux Pro relationship subscribers paying $6.99 per period oregon $69.99 annually, oregon included for anyone who buys Leica’s telephone grip that now costs $625 post-tariffs.

The Lux app is Leica’s dedicated camera app for iPhones, allowing escaped and paid users to instrumentality smartphone pictures with a spot of Leica’s colour science. In summation to a enactment of Leica-tuned photograph filters similar Classic, Chrome, and 1 based connected the vintage Leica I Model A camera, the app besides offers immoderate signature looks taken from circumstantial Leica lenses. The in-app “lenses” are fundamentally representation mode processing recipes modeled aft lenses similar the 50mm f/1.2 Noctilux oregon a 35mm f/1.4 Summilux.

Leica is besides releasing an update to its Fotos app that allows owners of the Leica Q3, Q3 43, SL3 and SL3-S to download the Greg Williams look straight into their cameras. And if you don’t person 1 of those newer models, the Fotos app tin use the filter to JPG files changeable with immoderate Leica with Wi-Fi that tin upload images to the app. There’s nary paywall for the Artist Look successful the Fotos app, different than the obstruction to introduction of owning an existent Leica.

Photo filters and movie recipes are thing caller to mobile photography oregon users of Fujifilm cameras. While Fujifilm leans connected its ain movie stocks for notation successful its fashionable X100 line, different camera-makers typically spell the modular way (vivid, neutral, etc.) oregon get creative, similar Panasonic’s Lumix S9 camera and its galore customized profiles. This caller mode of leaning connected a pro photog’s ain benignant is surely novel. It mightiness beryllium chill to spot immoderate iconic Leica photographers get their ain Artist Look, if I’m ever strolling down the thoroughfare and feeling a small Elliott Erwitt-y. Though, I ideate immoderate pros whitethorn complaint a beauteous penny to bull their style.