"It didn't feel like Xbox" - Microsoft confirms new Xbox boss scrapped controversial This is an Xbox ad campaign as part of brand "reset"

2 hours ago 1

Weeks aft keen-eyed net observers began noticing Microsoft's arguable This is an Xbox advertisement run had seemingly been yanked, the institution has confirmed its demise, attributing the determination to caller gaming brag Asha Sharma and a "reset" of the Xbox brand.

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