iPhone Shipments Up 13% Amid Global Smartphone Market Slowdown

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Apple achieved awesome 13% year-over-year maturation successful Q1 2025, shipping 55 cardinal iPhones worldwide and expanding its planetary marketplace stock to 19%, up from 16% a twelvemonth ago, according to the latest Canalys research.


Apple's show is successful stark opposition to the broader smartphone market, which recorded conscionable 0.2% maturation with 296.9 cardinal units shipped globally.

Samsung maintained its pb with 60.5 cardinal units and 20% marketplace share, but it grew lone 1% compared to past year. Xiaomi secured 3rd spot with 41.8 cardinal units, followed by vivo and OPPO with astir 8% marketplace stock each.

The U.S. smartphone marketplace was a agleam spot, increasing 12% year-on-year, chiefly driven by iPhone sales. According to Le Xuan Chiew of Canalys, "Apple proactively built up inventory up of anticipated tariff policies," which helped it pb the pack.

Apple has been diversifying accumulation precocious by ramping up iPhone manufacturing successful India for some modular iPhone 15 and 16 models, arsenic good arsenic iPhone 16 Pro models. Ongoing fluctuations successful reciprocal tariff policies are making Apple further shift U.S.-bound accumulation to India to trim vulnerability to aboriginal risks.


There was a batch of saltation successful determination request successful Q1. The U.S. marketplace grew substantially and China benefited from authorities subsidies, but antecedently beardown markets similar India, Latin America, and the Middle East had notable declines.

Canalys expects the U.S. smartphone marketplace to acquisition important volatility implicit the adjacent 2 to 3 quarters, owed to inventory corrections and weakening user assurance successful the look of fluctuating import tariffs.
Tag: Canalys

This article, "iPhone Shipments Up 13% Amid Global Smartphone Market Slowdown" archetypal appeared connected MacRumors.com

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