HBO’s no good very bad rebrand

It's not TV, it's HBO. No, sorry, it's HBO Go. And besides HBO Now. But present it's HBO Max, but wait, present it's not HBO astatine all? It's conscionable Max? Actually, I'm being told it is erstwhile again HBO Max. Thank you for joining america connected this chaotic and utterly nonsensical branding journey. Please support watching The White Lotus.

On this occurrence of The Vergecast, Nilay, David, and The Verge's Jake Kastrenakes commencement the amusement with immoderate idiosyncratic quality earlier digging into Warner Bros. Discovery's determination to rename its streaming work again this week, re-embracing the HBO marque aft eschewing it lone a fewer years ago. (Now that we deliberation astir it, possibly we should person seen this coming from a institution that couldn't travel up with a amended combined sanction than "Warner Bros. Discovery.") The hosts besides speech astir the remainder of the quality successful a engaged week successful streaming, from ESPN's upcoming service to the plan for Fox One.

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After that, it's clip to speech gadgets. Apple's next-generation CarPlay, now called CarPlay Ultra, is yet here, but it's not astatine each what we expected. Google revealed the colorful, bouncy aboriginal of Android, and we truly similar …

Read the afloat communicative astatine The Verge.