Comcast’s fix for streaming service overload is in your cable box

Streaming has go a tangled web of subscriptions, and present Comcast says it tin assistance by putting each your services into 1 hub. Comcast is launching a caller hub connected its set-top boxes, called the StreamStore, wherever you tin bargain and negociate subscriptions for much than 450 streaming apps and channels.

The StreamStore lives wrong Xfinity’s Xumo Stream Box and connected X1 devices. It’s also disposable connected the web, and features a postulation of much than 200,000 movies and TV shows to rent oregon purchase. Xfinity volition fto you adhd oregon driblet channels done the store, portion tacking connected caller subscriptions to your monthly net oregon TV bill, further positioning the institution arsenic a benignant of streaming broker. 

Other cablegram / telecom companies similar Verizon person tried to measurement successful arsenic a integer subscription work middleman, though  Comcast is taking things a measurement further by putting this hub connected your TV. But is streaming truly messy capable that you request Comcast to negociate it?

Some services included successful the StreamStore see Netflix, Peacock, Disney Plus, Paramount Plus, Hulu, Apple TV Plus, HBO Max, and implicit 100 “niche” streaming subscriptions, according to LightReading. Xfinity already offers its ain StreamSaver bundle, which includes a subscription to Apple TV Plus, Netflix with ads, and Peacock’s ad-supported program for $15 per month.

The bundle is, of course, disposable done the StreamStore, and Xfinity says it plans connected bringing caller streaming bundles, apps, and “enhanced subscription absorption and activation capabilities” to the hub successful the future.

(Disclosure: Comcast is an capitalist successful Vox Media, The Verge’s genitor company.)