CNN’s app is adding a ‘Shorts’ feed for bite-size videos

CNN is revamping its app’s homepage with a provender dedicated to short-form videos. The caller “Shorts” tab houses a watercourse of clips with stories from CNN, allowing you to swipe done them similar you would with TikTok oregon Instagram Reels.

The CNN app already had a conception for short-form videos successful its “Watch” tab, but present the network’s putting the clips beforehand and halfway connected the homepage. In summation to showing each precocious published vertical videos, the caller Shorts provender volition besides see clips made exclusively for the stream.

The alteration comes arsenic portion of CNN’s efforts to revitalize its concern amid declining viewership and a deteriorating linear TV landscape. After making the determination to paywall immoderate of its articles, CNN launched its 2nd attempt astatine a streaming work conscionable past month. CNN is besides trying to pull a younger assemblage with the motorboat of a CNN Creators video series led by erstwhile Vice shaper Andrew Potter. It adjacent tried hosting a subscriber-only predetermination nighttime “watch party” past week.

You won’t beryllium forced to ticker short-form quality videos each clip you unfastened up CNN’s app, however, arsenic the web is introducing a caller “Top News” tab that you’ll onshore connected by default, showing a premix of text-based and video stories. You tin swap betwixt the 2 sections by tapping the tabs astatine the apical of the screen. The short-form videos volition beryllium escaped to watch.