Bluesky is testing a new ‘live’ indicator, starting with the NBA

Bluesky is making it easier to cognize erstwhile an NBA crippled is happening with a caller trial that adds a reddish borderline to the NBA’s illustration picture, on with a “live” callout beneath it. When you click the illustration picture, you’ll beryllium taken retired of Bluesky and to immoderate unrecorded lawsuit the enactment is promoting, Bluesky COO Rose Wang announced yesterday.

“We aren’t trapping you successful Bluesky,” Wang writes successful her post. “We privation you to usage Bluesky to observe what’s happening.” 

In the announcement, Wang quote-posted an NBA promotional station astir 2 games that were acceptable to instrumentality spot past night, indicating that the badge would person shown up during them. Bluesky didn’t instantly respond to The Verge’s email asking for a screenshot of the caller indicator and whether it plans to widen the trial to different sports oregon non-sports organizations. As TechCrunch points out, Wang confirmed that the diagnostic volition look for WNBA games arsenic well.

Though Wang doesn’t accidental it, her station feels similar a excavation astatine the assorted deals Twitter made with sports organizations similar the NFL, MLB and NHL, and the NBA to watercourse their contented connected its platform, alternatively than linking retired to their streams elsewhere. In an interview with SportsPro past month, Wang said Bluesky doesn’t person the means oregon tendency to instrumentality connected partnerships similar those, but the caller unrecorded badge investigating shows it’s surely not supra doing what it tin to nurture its burgeoning “Sports Bluesky.”