Beats' Latest Ad Campaign Features Baseball Superstar Shohei Ohtani

Apple's Beats marque is nary alien to collaborations with big-name celebrities connected selling campaigns, and the brand's latest effort involves Los Angeles Dodgers superstar Shohei Ohtani.


The caller run created successful collaboration with lensman Daniel Sannwald features a massively oversized Ohtani sporting Beats products successful assorted Los Angeles settings.Against iconic LA backdrops, each representation amplifies Ohtani's scale—not conscionable physically, but metaphorically. He becomes an elevated fig of pride, strength, and aspiration. Through melodramatic standard and surreal energy, the run transforms LA into Ohtani's playground—a cityscape wherever athletics and civilization intersect.

Beats' prime to brace its astir iconic products with Ohtani successful this ocular communicative was deliberate. As an LA-born marque rooted successful sports, music, and entertainment, Beats shares some its location and its tone with Ohtani—a travel defined by ambition, performance, and unmistakable boldness.

In the images, Ohtani wears respective of the latest Beats products, including Beats Studio Pro, Powerbeats Pro 2, and Powerbeats Fit."Los Angeles is simply a metropolis of energy, culture, and ambition," says Shohei Ohtani. "Wearing Beats and seeing myself emergence supra the skyline feels symbolic of the transportation I person with this metropolis and our fans. We emergence precocious together."Ohtani has won 4 Major League Baseball MVP awards successful Los Angeles, including 2 American League awards with the Los Angeles Angels successful 2021 and 2023 and 2 National League awards with the Los Angeles Dodgers successful 2024 and again successful 2025 arsenic the Dodgers won back-to-back World Series titles.
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