Apple Won't Allow These Ad Categories in the Maps App

Apple this week shared a caller Advertising Services policy outlining the kinds of ads that won't beryllium allowed successful the Maps app.


As noted by TechCrunch, Apple has a database of advertisement categories that are not permitted successful Apple Maps.

• Home services - Ads that straight oregon indirectly beforehand location services are not allowed. That includes but is not constricted to plumbing, electrical, locksmith, HVAC, pest control, roofing, and wide contracting services.


• Bail bonds - Ad contented that straight oregon indirectly promotes bail enslaved services oregon surety enslaved services related to transgression pretrial merchandise is not allowed.


• Cryptocurrency ATMs - Ad contented that straight oregon indirectly promotes ATMs for cryptocurrencies is prohibited.

Apple says ads that beforehand oregon notation aesculapian services whitethorn beryllium allowed, and volition beryllium evaluated connected a case-by-case basis.

Google allows location services ads, and it's 1 of the largest section advertisement categories, truthful Apple's restrictions volition acceptable it apart. Apple seems to beryllium limiting ads to businesses with a carnal determination that customers tin visit.

In summation to these rules, Maps ads person to adhere to Apple's different advertizing rules. Apple does not let ads for controlled oregon intoxicating substances similar marijuana oregon tobacco, and it has a agelong database of rules for alcohol-related ads, dietary supplement ads, fiscal merchandise ads, spiritual ads, gambling ads, medicine cause ads, and contention ads. Ad contented for weapons oregon ammunition isn't allowed, and advertisement contented that contains oregon promotes violence, harm, oregon antisocial behaviour is prohibited.

Ads that beforehand false, fraudulent, oregon deceptive claims are not allowed, nor are ads that see defamatory oregon profane content, discriminatory content, amerciable oregon transgression content, oregon intelligence spot violations.

Anti-Apple ads are prohibited, arsenic are ads that beforehand oregon facilitate the merchantability of products oregon services that vie with Apple hardware products. Apple besides does not let governmental ads, ads with unproven health-related products and services, oregon ads with offensive, controversial, oregon inappropriate content.

Apple plans to start showing ads successful the Maps app successful the United States and Canada this summer. Ads volition amusement up successful hunt results and successful the Suggested Places conception of the app.

Ads volition person a wide "Ad" label, and a user's determination and the ads they spot and interact with successful ‌Apple Maps‌ are not associated with their Apple account. Apple besides does not cod advertisement information oregon stock it with 3rd parties.
This article, "Apple Won't Allow These Ad Categories successful the Maps App" archetypal appeared connected MacRumors.com

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