Apple Vision Pro Was Almost Called 'Reality Pro'

The Vision Pro headset was internally called "Reality Pro" for a important agelong of its improvement earlier Apple settled connected the sanction it yet shipped with, according to the prototype collector and leaker known arsenic "Kosutami."


In a post connected X, Kosutami wrote that the "Apple Vision Pro was primitively called Reality Pro" during the aboriginal stages of development, pointing to an interior string, "realityprorealityosdev."

The Reality Pro sanction is not caller information. Bloomberg's Mark Gurman reported successful September 2022 that Apple's archetypal headset would apt motorboat arsenic "Apple Reality Pro." In August 2022, trademark filings for "Reality One," "Reality Pro," and "Reality Processor" surfaced successful the United States and respective different countries, filed done a ammunition institution called Immersive Health Solutions LLC, a maneuver Apple has utilized earlier to support upcoming merchandise names nether wraps.

Those filings followed an earlier trademark exertion for "realityOS" dated December 2021 and filed by different evident ammunition company, Realityo Systems LLC, aft developers had already spotted realityOS references wrong Apple's ain bundle and App Store upload logs. By mid-2023, further trademark activity surfaced for presumption similar "xrOS," "xrProOS," "realityproOS," and "realOS."

Apple yet unveiled the headset arsenic the Vision Pro astatine WWDC 2023, seemingly dropping the Reality branding wholly for some the instrumentality and its operating system, which shipped arsenic visionOS. The power came precocious capable successful improvement that traces of the aged naming, similar the drawstring Kosutami highlights, persisted successful interior builds and software.

Apple reportedly retains trademark rights to "Reality Pro" and "Reality One," which could substance successful China, wherever Huawei holds a 10 twelvemonth license to the Vision Pro trademark until 2031. Gurman said that Apple could fall backmost connected Reality Pro branding successful markets wherever Vision Pro is unavailable arsenic a trademark.

Vision Pro launched successful the U.S. in February 2024 astatine $3,499. Apple this week laid disconnected astir 100 members of its Vision Products Group and mostly unopen down its Vision Pro gaming and immersive video teams. The cuts travel reports that Apple has efficaciously shelved the merchandise line, having already canceled some a redesigned Vision Pro 2 and the cheaper "Vision Air" arsenic the company's attraction shifts to astute glasses instead.
This article, "Apple Vision Pro Was Almost Called 'Reality Pro'" archetypal appeared connected MacRumors.com

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