Apple Set a European iPhone Sales Record Last Year

Apple shipped 36.9 cardinal iPhones successful Europe successful 2025, a 6% year-over-year maturation which allowed the institution to assertion a grounds 27% stock of the region's smartphone market, according to caller probe from analytics steadfast Omdia.


The gains came adjacent arsenic the broader European smartphone marketplace declined by 1% to 134.2 cardinal units, which Omdia says was weighed down by softer request and caller regulations astir eco-design requirements and mandatory USB-C ports.

Apple's show was driven by the iPhone 16, the Pro Max versions of some the iPhone 16 and iPhone 17, and the much affordable iPhone 16e. The second instrumentality successful peculiar seemingly helped Apple seizure request that shifted distant from older non-USB-C models, which were being phased retired nether the caller rules.

Samsung held onto the apical spot successful Europe with 46.6 cardinal units shipped, portion Xiaomi came 3rd with 21.8 cardinal units astatine 16% share. Elsewhere, HONOR broke into Europe's apical 5 for the archetypal time.


Apple's grounds European show was intelligibly a origin successful its beardown planetary showing successful 2025, erstwhile the institution became the world's largest smartphone vendor by annual shipments.
This article, "Apple Set a European iPhone Sales Record Last Year" archetypal appeared connected MacRumors.com

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