Apple's $350 Million Gamble on 'F1' Is Starting to Pay Off

Apple's latest archetypal film, "F1: The Movie," has go the company's highest-grossing theatrical merchandise to date, earning implicit $293 cardinal globally wrong 10 days of release, Variety reports.


According to Variety, the movie earned $146 cardinal globally during its opening play and has since surpassed $293 cardinal worldwide, overtaking Ridley Scott's "Napoleon" ($221 million) and Martin Scorsese's "Killers of the Flower Moon" ($158 million) arsenic Apple's highest container bureau performer to date. Two of Apple's movies, "Fly Me to the Moon" ($42 million) and "Argylle" ($96 million), severely underperformed.

IMAX screenings person been a important contributor to revenue, accounting for $60 cardinal globally, oregon astir 20% of full summons sales. Outside of the United States and Canada, wherever F1 has grossed $109.5 cardinal to date, the top-performing planetary markets see China ($22 million), the United Kingdom ($17.3 million), Mexico ($12.3 million), France ($11.5 million), and Australia ($9.8 million).

The accumulation outgo for F1 is estimated to person exceeded $250 million, with selling expenses reportedly adding different $100 million. While the film's container bureau show has exceeded that of Apple's erstwhile theatrical titles, the full gross remains beneath the estimated break-even threshold for a movie with specified a precocious combined budget. Box bureau returns are besides typically divided betwixt studios and exhibitors, with studios often receiving astir 50% of home summons gross and a smaller stock internationally. As a result, it is improbable that F1 has yet recouped its afloat concern from theatrical summons income alone.

Following its tally successful theaters, F1 is expected to go disposable connected Apple TV+ aboriginal successful 2025.
This article, "Apple's $350 Million Gamble connected 'F1' Is Starting to Pay Off" archetypal appeared connected MacRumors.com

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