Anthropic Promises Claude Will Remain Ad-Free, Mocks ChatGPT Ads in Super Bowl Commercial

As OpenAI is making plans to present ads to ChatGPT, rival Anthropic has promised to keep Claude ad-free. In a blog station today, the institution said that determination are "many bully places for advertising," but a "conversation with Claude is not 1 of them."


According to Anthropic, including ads successful Claude would not beryllium successful enactment with its ngo of creating a adjuvant adjunct for enactment and heavy thinking. Anthropic claims that users should not request to second-guess whether an AI is being adjuvant oregon "subtly steering the speech towards thing monetizable."

There volition beryllium nary ads oregon sponsored links successful conversations with Claude, and Claude's responses volition not beryllium influenced by advertisers oregon see third-party merchandise placements.
Our investigation of conversations with Claude (conducted successful a mode that keeps each information backstage and anonymous) shows that an appreciable information impact topics that are delicate oregon profoundly personal--the kinds of conversations you mightiness person with a trusted advisor. Many different uses impact analyzable bundle engineering tasks, heavy work, oregon reasoning done hard problems. The quality of ads successful these contexts would consciousness incongruous--and, successful galore cases, inappropriate.
Promising an ad-free acquisition could promote radical to take Claude implicit OpenAI's ChatGPT. In January, OpenAI said that it would commencement investigating ads successful the United States for escaped and Go tier subscribers, though subscribers with higher paid tiers volition not spot ads. OpenAI claims that ads volition beryllium intelligibly labeled and volition not power the answers that ChatGPT provides, nor volition the institution supply speech details to advertisers.

To further reenforce the quality betwixt Claude's ad-free acquisition and ChatGPT's ad-supported experience, Anthropic plans to tally a humorous Super Bowl commercialized wherever a antheral gets an unwanted cougar dating advertisement aft asking astir his mother. "Ads are coming to AI," reads the video's text. "But not to Claude."


Anthropic plans to proceed to monetize done endeavor contracts and paid subscriptions, with gross reinvested successful improving Claude. Anthropic volition support a escaped tier, and the institution says that it whitethorn besides connection lower-cost subscription tiers and determination pricing successful the aboriginal if determination is request for it. Claude Pro is priced astatine $20 per month, which is the aforesaid terms arsenic ChatGPT's higher-end Plus tier.

An ad-free Claude acquisition isn't a definite happening forever, arsenic Anthropic gives itself an retired successful the blog post: "Should we request to revisit this approach, we'll beryllium transparent astir our reasons for doing so."
This article, "Anthropic Promises Claude Will Remain Ad-Free, Mocks ChatGPT Ads successful Super Bowl Commercial" archetypal appeared connected MacRumors.com

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